To access retail financing, a developer can create their own Investor Club, that is, an investment circle where investors will meet who will accompany them in their real estate projects and who trust their management to be investment partners of their projects. The number of partners does not matter, what matters is the volume of capital raised, since the technology is prepared to be able to manage 1 or 1.000 investors in the same way, in a 100% digital way. In addition, it is convenient to remember that 100% of potential investors are already digital, they all have online banking.
This club is exclusive, it is a group of investors with the right to invest in the promoter's projects, the amount they want and at the time they want, freely and independently. This club allows the developer to plan its investor and financing structure as it considers, according to the real estate project. If you have been a good promoter, a good manager and a professional in the sector, you will not be short of retail investors. But how can a promoter create his Club?
A promoter can turn his CRM (Customer Relationship Management) into an IRM (Investor Relationship Management), since the clients and projects he has had in all his years of experience are potential investors in his new projects. An average promoter has 20.000 contacts in his database, whom he can direct and propose to join his Club. Once they are inside, you can offer them to become partners for your projects. Of course, you can also manage your current investors with the same tool and run online investment attraction campaigns. An excellent alternative to have everything in one place.
Icrowdhouse has created the first IRM in the European market that allows the developer to access alternative retail financing, thanks to a large investment in technology and to have the authorization of the CNMV (National Securities Market Commission) and the Bank of Spain license in its payment gateway. The promoter can raise the necessary capital thanks to the Icrowdhouse IRM, which will allow him to create and manage his Club. In addition, in case of not meeting all of your needs, the Icrowdhouse investment community would complete the financing round. Discover the IRM and advance to the next level of real estate investing.
Here are links to the complete # CápsulaIRM series so that you do not miss any step on the way to create your investment club:
- What difficulties do developers find in accessing bank financing?
- Retail investment, a blue ocean yet to be exploited
- Alternative financing, the solution to boost the real estate sector
- The investor club: the best tool for promoters to get investment
Why create your own investment club
How to create your investment club